people Uses Sentiment Analysis to Build Santa a High-Tech ‘Naughty’ or ‘Nice’ List

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THE NORTH POLE – 11-01-2012 –, the Official Site of Christmas™, released today a high-tech ‘Naughty’ or ‘Nice’ list along with a new website and gifting engine targeted to consumers who want to share Christmas with friends and family. The Santa-lyzer™ analyzes public comments, Twitter updates, and Facebook posts using a technology called sentiment